Amisi is a female name with Egyptian origins that means flower. Floral essences and extracts are featured throughout the Amisi Skincare range for their fragrance and beautifying properties.
I wanted a lovely flower to represent my brand and the Lotus flower seemed like the right choice. Lotus is a symbol of purity, grace, transformation. Lotus has captivated humanity with its mesmerising beauty for centuries and dates back to ancient Egypt where it was honoured as the most sacred of all flowers. The Egyptians mixed it with Frankincense and Myrrh to make healing balms, perfumes & elixirs.
"The flower is the stem’s cry of beauty to the universe."
The Amisi Brand is designed and created for women, who want down to earth skincare that also feels a little luxurious.
They want skincare that isn’t mass produced, but made by hand with great care and passion, from ethically sourced clean ingredients, that are plant based and organically farmed where possible; products that are cruelty free and also have a positive effect on the tone, clarity and health of their skin.
Amisi Skincare was founded by massage therapist, aromatherapist and natural skincare formulator, Kerry Ann Purdy.
Kerry began her own business close to a decade ago, offering her services as a massage practitioner and provider of alternative beauty therapies, with a focus on skincare for self-care, health and nurturing, Kerry created a tranquil studio space within her beautiful Bunya home to welcome her clients to. Her training in aromatherapy ignited her passion, appreciation and respect plant wisdom and essential oils for their effect on emotions, mood and in particular the skin. It was a natural progression for Kerry to learn about the formulation of natural skincare products, and how ingredients like essential oils can be used within them. Kerry began to develop her own beauty oils, facial tonics, cleansers and moisturisers for her clients to use at home and demand grew as they spread the word. With these incredible results as her driving force, the Amisi skincare range was born.
Whether combining cold-pressed black cumin seed oil with papaya extract, sweet orange, lavender and neroli flower oil to rejuvenate (in the Five Seeds Cleansing Oil), blending acmella flower extract with hazelnut and cucumber seed oil to soothe skin and refine pores (in the Violet Leaf Oil Serum) or combining aloe, clays and oatmeal to smooth and soften the complexion (in our ERTHE cleansing grains). Amisi products bring the best of nature’s gifts to you and your skin!
Rather than just focusing on the aesthetic outcomes of skincare, Kerry also pays attention to how products make her clients feel, and what benefits natural and organic ingredients can have for the mind and spirit, as well as the skin.
Plants contain thousands of naturally occurring chemicals, known as phytonutrients, within their petals, leaves, stems, peel, bark and seeds. These nutrients develop to defend the plant from bacteria, environmental stresses, insects and moisture loss; they also provide the colour, smell and unique flavour of the plant.
These natural plant chemicals contain vitamins, minerals, essential fatty acids and antioxidants, and occur naturally in raw cold pressed seed oils such as chia seed, prickly pear seed, rose-hip, strawberry, star-flower, Tamanu, jojoba and Hemp Seed oil, to name a few, also shea and mango butters are wonderfully rich nourishment for your skin! There are some beautiful seed oils and botanical extracts that can be used in skincare to help to protect and support the normal function of the dermal barrier, keeping our complexion hydrated, nourished, healthy and glowing!
Aloe Inner Leaf Juice, floral waters and hydrosols are the preferred choice for our cream bases, cleansing gel and facial tonics, our Rose Hydrosol is grown in Bulgaria from organic roses; aloe is organically grown in Australia, along with specialty oils & extracts such as wild harvested & CO2 extracted Kakadu Plum which contains the highest known natural source of Vitamin C, and Sandalwood Nut Oil, harvested from West Australian plantations. Analysis of Sandalwood Nut Oil shows that it is rich in a novel, natural compound, Ximenynic acid (XA) that is known to assist in the protection of the skin from lines and wrinkles whilst stimulating blood circulation to give an overall healthier look.
The Shea butter used in Amisi products is pure, unrefined, certified Fair Trade Shea from Australian suppliers who purchase directly from the producers; African women who hand harvest and process the butter, which helps empower them to support themselves and their communities.